Mark McCarvill founded Mind Meeting Group on a single organizing insight: execution fails at handoffs — between internal functions, between organizations, between the people who design strategies and the people who have to live with them.
Over 16+ years and more than 100 strategic workshops, Mark has built a methodology for closing that gap. Not by producing better slide decks or hiring smarter consultants, but by assembling the right people, in the right structure, and creating the conditions for decisions that hold.
MMG's signature offering — the Mind Meeting — is a three-day, decision-grade workshop that convenes a client's internal team alongside the external "village" of stakeholders whose coordination is required for the strategy to succeed. The output is not a report. It's an execution-ready strategy, co-created and owned by the people responsible for implementation.
Mark developed this approach inside the pharmaceutical industry, where the cost of misalignment between brand teams, payers, physicians, and health systems is measured in delayed access for patients. He has since applied the same methodology inside a US federal science agency, a not-for-profit brain injury rehabilitation organization navigating COVID-19 recovery, and a Vancouver eCommerce company scaling toward $500 million in revenue. The structural challenge in each case was identical: the right answer existed but was not executable without forcing real trade-offs among stakeholders who did not naturally coordinate.
MMG operates from the Vancouver area and serves clients primarily across Canada and the United States.
